Changing the Narrative on Climate
September 4, 2024 –
At Small Change Fund, we have long believed that the environmental sector needs to be more creative with our climate messaging. So, when we heard about the Trottier Family Foundation’s “Comedy for Climate” pilot project we leapt at the chance to be involved! Our online comedy show Hot Globe is part of this pilot on narrative change. Through Hot Globe, we expose the real stories and bad actors behind the climate crisis and give people simple, practical ways to get involved in making things better. But we also do it for laughs. Because when people are laughing, they’re listening.
As Jean-Patrick Toussaint, senior climate director at Trottier, explains in a piece in The Philanthropist Journal:
“We [environmental funders] tend to always land on the rationale that we need to use logic, we need to be reasonable. If people understand the science, then they’ll really understand. But others are going in the opposite direction. They’re using fear and aren’t using facts. We felt like we needed to do things a little bit differently.”
Hot Globe is certainly doing things “a little bit differently.” You can catch up on our first season here and keep your eyes peeled for Season 2, coming soon! If you’d like to donate to this work, please visit our crowdfunding page.